
Jurisdictional HIV Testing Initiatives
United States
Project aim:
Implement borough-wide initiatives to increase voluntary HIV testing among New York City residents, including The Bronx Knows, Brooklyn Knows, and New York Knows
Population and Setting:
Residents of New York City between the ages of 13 to 64
Partners:
New York City Department of Health and Mental Hygiene (NYC DOHMH), Centers for Disease Control and Prevention (CDC)
Services provided:
Provided technical assistance to hospitals and health centers on implementing routine HIV screening and to community and faith-based organizations implementing HIV testing programs
Oversaw data reporting from all partners, maintained database and oversaw routine reporting to track progress towards initiative goals
Developed HIV Testing Action Kits, toolkits for health care providers which included materials offering guidance on implementing routine HIV screening and educational materials for patients and the public
Developed and coordinated workshops for community partners, and planned large-scale HIV awareness and testing events
Contributed to development of social marketing campaigns including subway station, bus shelter, and billboard ads
Represented DOHMH at national conferences and public events, presented on initiative approach and achievements
Provided guidance to other jurisdictions across the country interested in replicating New York City’s efforts
Produced final report
Watch…
The Bronx Knows launch video that kicked off the Jurisdictional HIV Testing Initiatives
in New York City.